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December 24, 2018
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Operation Management – Analyze how Nissan coped with negative reports from NCAP.

Operation Management CASE STUDY (20 Marks) Nissan was a Japanese multinational automobile manufacturer headquartered in Nishi-ku, Yokohama, Japan. Nissan sold its cars under the Nissan, Infiniti, and Datsun brands. The Datsun Go had been designed and engineered specifically for sale in markets such as Russia, South Africa and India. The model was on sale in […]

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December 24, 2018
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Essential of Management – Analyze DHL’S disaster management programs

Essential of Management CASE STUDY (20 Marks) The case discusses the disaster management programs at the leading logistics company, DHL. Over the years DHL had gained considerable expertise in disaster management and recovery, as it was crucial to maintain business continuity. The company wanted to leverage the experience it gained in providing service to the […]

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December 24, 2018
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Marketing Management – Analyze Coke’s continuous brand building efforts in the carbonated beverages Segment

Marketing Management CASE STUDY (20 Marks) The changing attitudes of consumers towards healthier lifestyles and the subsequent decline in the CSD consumption during the 1990s led the soft drinks manufacturers to push non-carbonated beverages too. Not to be left behind, over a century old beverage maker Coca-Cola Inc., having the world’s most ubiquitous brand – […]

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December 24, 2018
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Human Resource Management – Analyze and debate on all the possible options in finding an amicable solution for the affected companies

Human Resource Management CASE STUDY (20 Marks) Tamil Nadu was among the few states which worked hard to make the state an investment destination in the post-liberalization era of Indian economy. Involving bureaucratic bodies aimed at industrial development and bringing about transparency in policies, Tamil Nadu’s industrial development gained momentum. Soon it became home to […]

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December 24, 2018
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Marketing Management – Analyse the nature of the kidswear market in India and understand the critical success factors in this industry

Marketing Management CASE STUDY (20 Marks) Since foraying into the Indian textiles scenario in 1988, Madura Garments, a division of Madura Coats till 1999, has been catering to the varied apparel needs of men, with brands like Louis Philippe, Van Heusen, Allen Solly and Peter England. Even after the reins of Madura Garments were passed […]

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December 24, 2018
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Networking Management – An IT Manager gets complaints from users that there is excessive delay in response over the Ethernet LAN. The manager suspects that the cause of the problem is excessive collisions on the LAN

Networking Management CASE STUDY (20 Marks) An IT Manager gets complaints from users that there is excessive delay in response over the Ethernet LAN. The manager suspects that the cause of the problem is excessive collisions on the LAN. She gathers statistics on collisions using the dot.3 stats Table and localizes the problem to a […]

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December 24, 2018
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Business Communication – An Indian marketing executive from a start¬up company recently came to us because she gave many webinars and her audience wasn’t responding well. Problem: She spoke too fast, never paused between words

Business Communication CASE STUDY (20 Marks) An Indian marketing executive from a start­up company recently came to us because she gave many webinars and her audience wasn’t responding well. Problem: She spoke too fast, never paused between words and was generally not understandable although she had deep knowledge in her field. Answer the following question. […]

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December 24, 2018
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Human Resource Management – An HR specialist, based in Sweden and reporting to the director of HR EMEA at Advent, had resigned. This created the opportunity to establish and relocate a more senior level of role, an HR business generalist, based out of the London office

Human Resource Management CASE STUDY (20 Marks) An HR specialist, based in Sweden and reporting to the director of HR EMEA at Advent, had resigned. This created the opportunityto establish and relocate a more senior level of role, an HR business generalist, based out of the London office. The director felt this would enable the […]

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December 24, 2018
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Business Ethics – An experienced and knowledgeable Indian tourist guide suggested to a foreign tourist whom he was guiding that it would better to give up the program of going around the places in the city

Business Ethics CASE STUDY (20 Marks) An experienced and knowledgeable Indian tourist guide suggested to a foreign tourist whom he was guiding that it would better to give up the program of going around the places in the city and instead visit a plush five star hotel whose nightclub featured a good cabaret. The guide, […]

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